The Importance of Experience & Consistency in a Live Event Team

When selecting a live event partner, it’s easy to get caught up in flashy technology, exciting applications, and cool gear that will create the “wow” factor. And while these are important components of a live event, we believe there are two things that really differentiate an incredible live event team: experience and consistency.
The Importance of Experience.
No matter how many years of schooling they have, you wouldn’t want to go into surgery only to find out it’s the doctor’s first time operating, just like you’d feel uneasy having your car worked on by a mechanic who only had theoretical knowledge – and we don’t blame you!
Experienced professionals are able to provide value beyond their knowledge, drawing from their past experiences to make informed decisions that lead to the best possible outcome. Live event teams are no exception. An experienced live event team provides value beyond their knowledge – keep reading to learn how.

Team design.
An experienced live event team knows that how your live event team is designed is just as important as who is on that team.
Our team believes in the value of a multidisciplinary team – not just because it prioritizes the individual skills and talents of each team member, but because of the flexibility it gives in staffing events. We place a big emphasis on making sure the right people are in the right roles on the right events. Our onsite teams are specifically designed based not only on who has the right skill sets for each role, but who will work the best together, with the client, and to fulfill the specific needs of the event.
In this way, one of the biggest benefits of experience is that it allows our team to make informed decisions. With clearly defined roles and responsibilities, we’re able to provide each client and each event with the team we believe will make the pre-production and onsite experience as smooth as possible, upholding the event’s creative vision every step of the way.
Investment in improvement.
An experienced event partner understands the value of their team members and invests in their continuous improvement. From receiving training in new roles and with new equipment to giving team members the opportunity to participate in the creative design process, ongoing training increases our ability to be intentional when designing the onsite team for each event by maximizing flexibility.
In an industry that is constantly evolving, seasoned event teams also understand the importance of investing in new gear and technology. We regularly see improvements that enhance the audience experience as well as gear that streamlines the backstage process or allows for more consistent event outcomes.
Investing in both our people and our equipment is a driving force in our ability to keep our standards high and push ourselves to be the best we can be year after year.
Staying calm in stressful situations.
There are many event teams that have completed a great deal of training and have a lot of event knowledge, but aren’t necessarily experienced in the live environment. While knowledge is important (and your live event team will, ideally, have both), it is experience that gives event technicians an incredible advantage.
When a stressful situation, or multiple stressful situations, arise on site, it is experience that helps the team stay calm so that they can address the challenge effectively. While an inexperienced team, despite their knowledge, may be prone to panicking, a seasoned crew understands that the unexpected might happen and have likely experienced a similar situation before. Because of this, they will have plans in place to manage extenuating circumstances, no matter how unlikely they may be.

The Importance of Consistency.
When organizations have positive experiences with their event partners, they tend to continue working with them year after year, event after event. Why? Well, it’s very simple. They understand the value of a consistent, reliable production experience, as well as the added confidence they feel onsite when they know exactly what to expect.
Building teams that work well together.
In addition to designing teams based on skill sets, there are incredible benefits when the event crew has experience working together. They know what to expect from their team members, are able to use the same shorthand when making calls backstage, and can focus entirely on their role, as they are able to trust each person to fulfill their responsibilities.
Similarly, when a client has worked with the event team previously, there is a greater confidence that expectations are aligned, miscommunications will be avoided, and positive past experiences will be repeated.
Knowledge of the organization.
Many event production teams have clients they’ve worked with for decades, and AVentPro is no exception. Production teams that become true partners to their clients develop an intimate knowledge of the organization’s goals, structure, and brand, allowing them to make creative recommendations that are aligned with the organization’s needs while respecting any parameters or restrictions.
When organizational changes inevitably happen and new members of the organization’s team start managing the event, the production team is able to provide the consistency that would otherwise be lacking. We’re able to educate the new team members on the event production process and help them make decisions that lead to an experience that is cohesive, familiar, respects the organization’s brand, and stays within the allotted budget.
With the stress that inevitably comes with change, our team alleviates that by providing consistency.
It’s all about trust.
When incredible live event experiences are consistently delivered, trust is built.
Between crew members, this means it’s easier for everybody to do their job. They’re able to trust their team members to effectively perform their own roles, allowing them to focus on their personal responsibilities. They also feel comfortable working together and know they can rely on other members of the team to support them.
When our clients trust us, it helps them approach the event planning process more confidently, reassured that the incredible experiences they’ve had in the past will happen again.

Experience and consistency may not be as flashy as new technology, but they are two of the most important components when selecting a live event team. Experience leads to highly trained, intentionally designed teams that are able to stay calm and effectively manage the unexpected, while consistency gives you a reliable, predictable planning and onsite experience that you can feel confident in.
If you’re ready to see the difference that experience and consistency will make on your upcoming live events, don’t hesitate to reach out! Email us at [email protected] or call us at (204) 226-5565 to get started!